How to Register Your Business on TikTok

Why Your Business Needs to Be on TikTok

If you’re not leveraging TikTok for your business yet, you’re missing out on one of the fastest-growing platforms for brand visibility and sales. With over 1 billion active users, TikTok is no longer just for viral dance trends—it’s a powerful tool for businesses looking to expand their reach, engage with potential customers, and drive revenue.

Why Registering Your Business on TikTok Matters

Access to Business Features – Get advanced analytics, advertising tools, and promotional capabilities.
Build Credibility & Trust – Customers feel more confident engaging with verified businesses.
Enable TikTok Shop & Ads – You’ll need a registered business to sell products or run paid ads.
Improve Brand Recognition – A business-registered profile increases professional credibility.

Ready to get started? Below is a step-by-step guide on how to register your business on TikTok.Ms. 

Step 1: Initiate Business Registration

  • Log into Your TikTok Account (Make sure you have a TikTok Business Account. If you don’t, switch your profile to a Business Account under Settings → Manage Account → Switch to Business Account.)

  • Go to Settings – Click on your profile icon, navigate to “Settings and Privacy.”

  • Select Business Suite – Scroll down and find Business Suite.

  • Click on Business Registration – This is where you will start the official registration process.

Step 2: Prepare and Upload Required Documentation

TikTok will ask for specific business information to verify your registration. Be prepared to submit the following details:

  • Business Type – Choose your business classification (LLC, Sole Proprietorship, Corporation, etc.).

  • Business Name – Must be the exact registered name under your state/government records.

  • Employer Identification Number (EIN) – Required for verification.

  • UBO (Ultimate Beneficial Owner) Declaration – You’ll be asked if your company has a UBO (Yes/No).

  • Registered Business Address – This will be displayed on your product detail pages (if applicable).

  • Operating Business Address – If different from your registered address, proof may be required.

  • Primary Business Owner Details – TikTok requires the owner’s date of birth, residential address, and Social Security Number (SSN) for verification.

Additional Required Documentation:
You may need to submit official business documents to complete the verification process. These may include:

  • Certificate of Business Incorporation, Certificate of Good Standing, or Articles of Incorporation

  • Government-issued Photo ID (Owner’s Driver’s License or Passport)

Tip: Make sure all documents match the business name & address on your TikTok application.

Step 3: Submit Your Application

Once all information and documents are uploaded, review everything carefully before submitting. TikTok typically processes applications within 1-5 business days.

Step 4: Monitor Application Status

After submission, you can check the status of your application by going to:

  • Settings → Business Suite → Business Registration

  • Your status will show as Pending, Approved, or Rejected

  • Once approved, you will receive an in-app notification and a confirmation email sent to the email associated with your TikTok Business Account.

After Registering Your Business on TikTok

  • Optimize Your Business Profile – Update your bio to include a link to your website or storefront.

  • Set Up TikTok Shop – Sell products directly on TikTok! If you’re an e-commerce brand, registering your business allows you to list and sell items through TikTok Shop.

  • Run TikTok Ads – Want to scale your reach? TikTok Ads can drive massive traffic and sales.

Registering your business on TikTok is a crucial step in building credibility, unlocking powerful tools, and reaching more potential clients. Whether you’re a service-based business, coach, consultant, or e-commerce brand, TikTok offers endless opportunities to grow and scale.

Need help with your TikTok strategy, management, or ads? See how I can support your goals here.

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